The three-day 2017 CHIC (Autumn) exhibition officially ended today, and the collectively unveiled Changshu original men's clothing has won the attention of tens of thousands of merchants with a bright eye. At the end of the three-day exhibition, the exhibitors evaluated the event with “better resultsâ€.
The three-day 2017CHIC (Autumn) exhibition officially ended today. The collectively unveiled Changshu original men's clothing has won the attention of tens of thousands of merchants with a bright eye. At the end of the three-day exhibition, the exhibitors evaluated the event with “better resultsâ€. The 1000 square meters original menswear exhibition area built by Changshu Clothing City displays the original design charm, and also provides an intuitive, accurate and efficient business negotiation platform for Changshu original menswear brand and national merchants.
Customers with 100-200 directly operated stores, customers who operate several tide brand stores, big brand OEM customers, foreign trade customers, etc. are all resources that Yang Pinghua, a designer of Port-au-Prince, was exposed during the exhibition. In the early stage of mass listing, these customers are very likely to become the future partner of the brand. Yang Pinghua roughly estimated that, in three days, their booth received more than 300 merchants.
For this exhibition, Port-au-Prince has specially designed 40 new autumn and winter products, including three series of fashion long down, color short down and fur. The brand is mainly luxurious and minimalist. Its high-quality products have surprised many merchants. They said: “The original men’s clothing in Changshu has been so good!†This “good†word is both affirmation of the fabric texture and more fashionable. The menswear style expresses praise. Yang Pinghua jokingly said that this time the appearance of Changshu's original men's wear, "brainwashing" for everyone, changed the stereotype of the past.
Starting from the spring and summer this year, Jiulu Wang has tried from traditional business to young and fashionable style. At this exhibition, the brand brought new fashion products to the show, attracting 200-300 merchants to come to consult, which is also attributed to the brand's special recruitment. The moderator brings fashion inspiration.
Zhai Yafei, a staff member of the OEM department, introduced the exhibition. It is definitely the most important purpose to show and receive orders. However, in the early stage of the transformation, they also hope to listen to the opinions of customers at the exhibition. It is a kind of market research. form. Based on the understanding of the customer and the grasp of the market, we can confidently develop new products on the basis of retaining the business men's wear.
Also for this exhibition, Jiulu Wang spent 8 months before and after preparing samples, and the fabrics were also made of sophisticated custom fabrics. Yan Yafei said: "Fabrics also need to keep up with the trend. There is a down jacket with nylon cotton, which feels wrinkled and textured, which can better show the casual feeling of clothing." In the future, Jiulu Wang will continue to deepen the original men's fashion. R&D to win more new customers.
Design-driven production is a development model of black cats and white cats. As a company with experienced design experience, they also actively play their role in the process of industrial transformation and upgrading. At present, more than ten customers have clearly stated that they will go to the company for in-depth understanding and negotiation. The black cat and white cat also harvested a considerable number of new customers through the exhibition.
Black Cat White Cat is the only invited brand in Vipshop Club in Jiangsu Province. The company is the only co-designer of Haiyan House's cotton and feather products. Commodity Director Gao Yaping believes that their high-quality original design team has jumped off the market. The serious circle of quality provides a new reference for the parent-child series.
In the past three days, the dialect has received a lot of affirmation. More than 30 customers have expressed their intention to visit the company and lay a solid foundation for future cooperation.
According to designer Zhao Cheng, the brand is divided into two categories: business fashion and Chinese leisure. The target group is 30-40 years old, and they also provide high-end private order. In order to promote the new brand, they have also visited exhibitions in Shenzhen and Wuhan. This time they came to the CHIC exhibition, which continued the brand's spirit of seeking new and changing, and also brought a representative clothing. "In the past few days, people who came to the exhibition have expressed surprise at Changshu men's wear. I have been very surprised by my observation. I can't think of the changes in men's wear in Changshu in the past few years." Zhao Cheng said, this is once The big surprise brought by the original, let us go out with great strength.
On the booth of the Dragon Cut Wind, a merchant from Fujian was quite familiar with the term “Changlai Changshuâ€. He was lingering in front of the booth for a long time, and he was very interested in the fabric and tailoring of the dragon cut wind. Sales manager Zhou Wenlan handed it on. The brand brochure invites him to go to the store that will open the men's clothing on the first floor of Changshu for further understanding.
Dragon Cut Wind is an original designer brand that focuses on Chinese fashion style. It has a good reputation in Changshu, the brand and its affiliated studios. From the three-day exhibition situation, the brand will also usher in a new batch of intentions. customer. Dragon shears, like other Changshu original menswear brands that are growing step by step, opened a bigger window through this exhibition.
Although the exhibition has ended, the original spirit of Changshu is still being saved, and the subsequent business negotiations and interactions will be further deepened. The brand participating in this exhibition is only a part of Changshu's originality. The original force of bigger, stronger and more concentrated is continuing to be rooted in Changshu.
Editor in charge: Wang Zhen
Nantong NATASHA Textiles Co.,Ltd. , https://www.natashatextile.com