2013 spring and summer women's color trend forecast

Leading Words: 2013 Spring/Summer Fashion Women's Wear and Color Trends Theme: The East has become a new West. We find beauty in decay, the spirit of freedom brings idealism, the pure scene dominates, and the fringe communities create new trends.

Seasonal overview: Oriental has become a new West

There is no doubt that the development of the East has begun to replace the Western dominant position. Economists, politicians, and sociologists are reviewing the dramatic changes from the West to the East. The historian Niall Ferguson wrote: The 20th century of bloody storms witnessed “the fall of the West” and “the reorientation of the world to the East”. Considering that our world history has been dominated by Western civilization for 500 years, the rise of the East, especially China, will undoubtedly become one of the biggest events in the 21st century. China currently holds the largest population in the country with 1.3 billion people, while Tokyo has the largest city with 36 million people. The mega cities continue their non-stop expansion. It is expected that by 2025, Asia alone will have at least 10 mega-cities.

This emerging reorientation means that Western traditions and manufacturing history will act as support for Eastern innovation and new concepts. It is as if the sun rises from the west and falls on the east; we exchange roles but retain cultural inheritance and traditional skills, forming new partnerships in the modern world. This symbiotic relationship is the key to promoting cooperation, sharing skills, and opening up to a diversity of lifestyles and beliefs.

In the spring and summer 2013 mainstream trend, we introduced a new section called “Influencers”, displaying key figures in the fields of fashion, art, design, architecture and music. These characters play a protagonist in their flourishing field and have an impact on our research on the East-West world. The new world is about to be born and we are in the early stages of its birth.

Spring 2013 freshmen bring new ideas. We discovered beauty in decadence, and the spirit of liberty brought about idealism. The pure scene dominated, and the marginal groups gave birth to new trends.

2013 spring and summer women's color trend forecast: sentimental dreamy atmosphere brings back the feminine style

Color Trends for Spring/Summer 2013: Vibrant and intense half-fluorescent tones such as coral pink and deep pink, etc.

Spring/Summer 2013 color trends: Pure color combinations change on marshmallow white background

Spring/Summer 2013 Color Trends: Soft Contrast Black and White

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